Let's be real about this, they all cheat!!!
Seriously man, is it cause New England isn't a southern team, is it cause Tom Brady qb'd at a Big Ten School? You honestly think the other 31 teams in the NFL have never done this?
Let's be real here, the only honesty in sports happens in peewee leagues, and even some of those coaches cheat, beyond that they all do whatever they can get away with to gain the competitive edge.